Brant travels the globe speaking with entrepreneurs and intrapreneurs, debunking the Myth of the Visionary, teaching Lean Startup and Customer Development principles, and empowering employees to create new value. We can empower individuals to make the change they want to see in the world. Brant Cooper is the New York Times bestselling author of The Lean Entrepreneur and Co-founder of Moves the Needle. His most recent book project is The Lean Brand, bringing the rigor of lean startup principles to the marketing black box of branding.